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Archive | April, 2007

Being a green business is good for business

26. April 2007

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  Running a magnificent business certainly covers a lot of ground but being committed to running an environmentally responsible business is not only good for the environment it is good for the bank balance and that is a relationship that is often overlooked. I have had quite a lot of experience marketing environmentally focused businesses and this [...]

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The theraputic value of change

24. April 2007

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I am currently in the midst of moving my office, which has been my main place of business for about 7 years. As we all say at moving time, it is amazing how much “stuff” we acquire and how much of it is junk. For most of us the simple thought of moving is enough [...]

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NEWS FLASH - New Chinese Publishers

11. April 2007

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Andrew Griffiths 101 Ways to Market Your Business is being republished in China in 2007. The 101 series is sold in over 40 countries around the world and they have been (or are being) translated and republished in India, Nigeria, Indonesia, Estonia and China. The success of the series has been attributed to the universal [...]

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Know thy enemy

11. April 2007

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Small business is competitive. We all know that, but sometimes we choose not to really acknowledge just how competitive it is because it can be a little scary if we do. The one thing I can guarantee right here and now is that the world is only going to become more competitive and as small [...]

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We all need confidence to make the first purchase from a business

11. April 2007

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Instilling confidence in you and your products is more important today than ever before. With any purchase there is an element of risk to the customer. Will this product and the company I am dealing with meet my expectations? Will they give me what I pay for? Will the product be as good as they [...]

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