Top Posts...

My new podcast is now live.

MY NEW PODCAST SHOW IS NOW LIVE… Today I’m officially launching The Business of Being an Author Podcast, a podcast created for authors who want to do more than simply Read More

COMING MAY 2026, The Business of Being an Author

COMING MAY 2026, The Business of Being an Author Most people write a business book with big hopes. Greatly increased credibility, attracting better, higher paying clients and creating more opportunities. Read More

Is 2026 the year you stop thinking about writing a book and actually become an author?

Is 2026 the year you stop thinking about writing a book and actually become an author? This means not just “getting a book done”, but writing a world class book Read More

Recent Posts...

Ask your customers for ideas on how you can improve your sales

                          Customers are an amazing source of information that can be really profitable. The problem is that most Read More

Tropical Writers Festival in Cairns

  The last weekend of August will see the Tropical Writers Festival being held at the Shangri La Hotel in Cairns (August 30/31). A host of authors, across all genres Read More

New look BLOG

Dear Bloggees, You can see that my blog has had a revamp and my site is next in line for a makeover. My apologies for not posting any new blogs Read More

Be proud of your business

Being proud of your business is an admirable quality and most customers will respond positively to the "proud business parent". Today’s business is often the end result of a lot Read More

Make it easy for people to buy from you

    I talk about coffee shops a lot. There are two reasons – the first is that I spend a lot of time scribbling notes furiously in coffee shops Read More

Talk about customer service to your staff, a lot

Customer service is an issue that many businesses really struggle to get a handle on. For some people it is simply serving customers quickly and politely, but in reality it Read More

Start a VIP Club

Starting a club for your customers is an excellent way to maintain great service and also to collect information from your customers about what you are doing well and what Read More

The first 30 seconds

The first 30 seconds of any business interaction are best considered an interview. A customer will form many opinions in this initial interaction and it provided a limited window of Read More

Do you over promise and under deliver?

In businesses that are overly busy this point poses a challenge. In businesses not so busy, it is unforgivable. Over promising and under delivering is the best way to lose Read More

Reader feedback – 101 Secrets to Building a Winning Business

Hi Andrew,

 Firstly congratulations on a fabulous new book. I had not read any of your other books but picked up 101 secrets to building a winning business in Melbourne Read More

Time to get a little personal…

One of the great advantages that small businesses have over their large corporate cousins, is the ability to form relationships with their customers. In a big firm, people come and Read More

Never lose touch with your customers

I recently attended a presentation by Tom Potter, one of Australia’s leading entrepreneurs and the founder of Eagle Boys Pizza, a business with 150 franchises across Australia. It was interesting Read More

My “NEW FINANCIAL YEARS” Resolution

We live in a world where there are so many communication options there really is no excuse for not staying in touch. That said, I have noticed something that is Read More

Mystery shop your way to success

Mystery shoppers (or shadow shoppers) are used by more businesses every day to provide an independent evaluation of what the business is doing well and what it could be doing Read More

Go to successful businesses and find out why they are successful

This is good advice and again it is along the theme of becoming an excellent business observer. Whenever you find out about a really successful business, perhaps they have won Read More