16 January 2017

Check out the latest edition of the Business Over Breakfast Podcast Show – IT’S ALL ABOUT DIVERSIFICATION.

In this episode Bree and I talk about “diversifying your business”. Why you should do it, when you should do it and how you should do it. CHECK IT OUT.

SHOW CONTENTS THIS EPISODE –

– Bree James diversifying her publishing business to be more than just print by moving into new markets
– Updating your business and moving away from the dangerous position of being considered ‘old’
– How to know when it’s time to diversify your business, and how quickly you should do it
– Tips on increasing engagement with your audience by listening to their wants and needs
– Problems with diversifying your business and how to overcome them
– What you need to put into your business to successfully diversify it
– The marketing strategy you need to employ when diversifying your business
– Why Geoff Hetherington views clarity as one of the most important attributes for businesses
– Industries that are feeling the pressure to diversify more than others
– Looking at the changes in your industry and what you need to do to your business to keep up
– Five tips to help your business diversify

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Andrew Griffiths is Australia's #1 small business author with 12 best selling books now sold in over 60 countries. He's a writing and publishing expert, an international speaker and leading business advisor with over 20 years' experience. Andrew presents around the world and is considered an expert in entrepreneurship and an authority on building a profile. He is a thought leader through writing, publishing and speaking and is featured regularly in mainstream global media.

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