Once you know how much business you want you can start marketing and advertising to attract it. There are a few concerns in this area and one of the biggest Read More…

This is the start to any marketing strategy and unfortunately it is seldom considered in small businesses. You need to ask yourself the following questions: how much business do I Read More…

As a marketing consultant I spend most days giving my clients advice on how they can build their business. This advice covers areas like having a strong and consistent corporate Read More…

I have observed that there are two distinct kinds of businesses. The first type seems to go out of their way to make shopping a problem. Whatever you want they Read More…

Let’s face it there are a lot of places out there that are simply pretty darn dingy and depressing to work in. They are grungy, run down, tired, smelly, tense Read More…

The one thing most people consistently complain about is a lack of time – and I am probably the worst offender. Well, I have decided to do something about it Read More…

Australia is going through quite an amazing growth stage and I see many businesses that are in the midst of mirroring this economic growth by expanding themselves. But be warned, Read More…

Customer service is all about communication, specifically finding ways to be better at it. One example that I think is highly beneficial is taking the time to talk to your Read More…

I am a strong believer that we are standing on the precipice of a new age that I like to think of as “The Customer Service Revolution”. It is a Read More…

I am often amazed at how hard some businesses make it for people to deal with them. This is very well reflected in the use of over complicated, hard to Read More…

What exactly is corporate image? It is a term that is often thrown into marketing plans and books but what does it mean and why is it so important? Well Read More…

In every marketing plan I write I always make a point of encouraging the business to become more involved in their community. I outline the importance of being a good Read More…

Defining customer service is both simple and complicated in the same breath. I think that any interaction with a customer is a form of customer service. There are of course Read More…

Welcome to my blog – a place where you can get free, current and informative information that will help you to build your small business. Please feel free to give Read More…

About Andrew Griffiths Andrew is acknowledged as one of Australia’s leading experts on Small Business. He lives, talks and writes Small Business and his intimate knowledge and experience are used Read More…