
LIVE MASTERCLASS
Thursday 27th August 10am. FREE
How to Write a Book of Genuine Substance in the Age of AI
AI has made it easier than ever to produce something that looks like a book. But it hasn’t made it easier to create a book of genuine substance. A book filled with original thinking, hard-earned wisdom, practical value and the unmistakable voice of the person whose name appears on the cover.
In fact, as more mediocre, AI-generated content floods the market, books of genuine substance will become increasingly valuable and increasingly rare.
This live masterclass is for experienced professionals, entrepreneurs, leaders and experts who have accumulated a wealth of knowledge but aren’t quite sure how to turn it into a powerful nonfiction book.
You may have been thinking about writing a book for years. You may already have a collection of ideas, stories, articles and intellectual property. You might even have started writing, only to discover that structuring decades of experience into one clear and compelling manuscript is far more difficult than it appears.
During this practical and thought-provoking masterclass, international bestselling author and author coach Andrew Griffiths will explain what it now takes to create a world class book that creates real opportunities for the author.
In this Master Class you will discover:
- Why the nonfiction book landscape has fundamentally changed.
- The danger of confusing speed, convenience and volume with quality.
- The five essential foundations of a book worth reading.
- A framework to determine if your book is commercially viable.
- Where AI can genuinely strengthen the writing process and where it can weaken your thinking, originality and authorship.
- The most common mistakes first-time authors make and how to avoid them.
If you want to write a book simply because AI has made it faster, this probably isn’t the Master Class for you. But if you want to create a book that captures your life’s work, strengthens your authority, builds your business and leaves readers genuinely better for having read it, you’ll be in exactly the right place.
As bestselling author, with 15 books published to date, and having coached well over 1000 first time authors, my passion is to help people of substance to write books of substance, that ultimately helps to create real, tangible and meaningful opportunities.
You need to register – and if you want the recording, likewise, please register. And just a reminder, this is a FREE online event.
https://us02web.zoom.us/webinar/register/WN_y7e-S7EhTIGISTTSVC9BGg#/registration
Cheers,
Andrew





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