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Archive for August, 2008

Stop beating yourself up when you make a mistake

Wednesday, August 27th, 2008

 

We all make mistakes, especially in business. There is a no “Golden Rule” book to follow to guarantee our success, unfortunately we have to figure it out as we go. I often meet business owners who beat themselves up over the mistakes they have made in the past. There is no benefit in doing this, but it is hard not to. The big problem is that business owners can lose confidence in themselves and stop taking risks, which is the underpinning and essential characteristic of successful entrepreneurs. 

Please don’t beat yourself over mistakes you have made in the past. They are wonderful opportunities that can save you enormous grief and money in the future. Let me explain.

With a 25 year business history it is fair to say I have made more than my fair share of mistakes. I used to beat myself about this all the time until one day I realised that this really served no purpose. I felt the need to come to terms with my mistakes and then to turn the mistake into a learning experience that I could profit from. 

So now whenever I make a mistake, large or small, in particular one that cost me money, I tell myself that I have just completed another lesson in life and this lesson has cost me “x” amount of dollars. I look at this as an investment in myself and I believe that next time a similar situation arises, I won’t make the same mistake, which will end up saving me, or making me, far more money than I initially lost. 

I had a situation that cost me about $100,000 a few years back. I did some work for a telecommunications company and I was going to get paid a commission for the results I achieved, which in this case was the number of telephone accounts I generated for the business.

I did a huge amount of work but sadly the company went broke. Even sadder for me, I had generated about a 1000 new accounts over a 6 month period. This really knocked the wind out of my sails, especially after all of the time and energy that I had invested and the other work I had knocked back to focus on this project.

Today similar opportunities present themselves to me all the time and I refuse to take part in any joint venture arrangement unless I know that my JV partner is financially secure. My “learning lesson” a few years back has gone on to not only save me a pile of money, now it is now making me a good deal of money. 

I have had so many of these experiences I could write a book about them. In fact I use many of these experiences in my books and my keynote presentations to illustrate the points that I want to make. 

Smart, successful people learn and grow from their mistakes. Even though this can be really hard, get angry, get upset, then let the dust settle and turn the experience into one that you can profit from. 

 

 

 

Have pride in your workplace even if you are the only one there

Tuesday, August 26th, 2008

When was the last time you walked into a business and went, ‘Wow’? My guess would be not recently, but I hope I am wrong. Your workplace should be impressive, even if you are the only person working there.

Having pride in your workplace means it looks clean and tidy, it is organised and it is ready for business. Too many businesses look run down and worn out—often reflecting the feelings of the business owners. The place might look dirty and grubby, the pictures are crooked, the brochures are in messy piles, none of the furniture matches, there is a very strange smell, the carpet is faded, AC/DC are blaring on a cheap stereo and there is no real sign of life—certainly no feeling of energy or enthusiasm from the staff.

Compare this to the concept of walking into a well-lit, freshly painted business, where all the displays are neat and tidy, the staff are wearing clean, ironed uniforms, there are fresh flowers on the counter and a clean smell throughout, everything looks in place and there is gentle background music playing. Much more inviting and memorable (and profitable). 

An excellent idea I promote throughout this manual is the concept of becoming a better observer of other businesses. This is a characteristic that I have seen as a common thread in many very successful entrepreneurs—they look at everything. Whenever you go into a business take a moment to look around—what do they do right and what do they do wrong? From here, what could you do better?

I think too many workplaces look shocking, specifically in some industries. They look functional, definitely uninspired and, generally, no one wants to stay there too long. Personally I couldn’t imagine working in a place like that. To me, we all spend more time at work than just about anywhere else. I think it is essential my office looks clean, inviting, motivational and welcoming for my customers, my suppliers and my staff.

It is like the business where the front reception is very impressive but as soon as you walk out back it looks like a bomb has gone off. Have pride in your workplace and it will be reflected in everyone who deals with you. Just getting the compliments from your customers is very rewarding, but the overall financial benefits of having a business that looks like you care about it will be even more rewarding because the customers will want to keep coming back.

 

 

Andrew Griffiths 101 Series all available at eBooks.com

Saturday, August 23rd, 2008

The entire Andrew Griffiths 101 Series is now available from the worlds leading eBook site - ebooks.com. For more information on specific titles please click on the following links -

 

101 Secrets to Building a Winning Business 
101 Ways to Have a Business and a Life
101 Ways to Market Your Business
101 Ways to Build a Successful Network Marketing Business
101 Ways to Boost Your Business
101 Ways to Advertise Your Business
101 Ways to Really Satisfy Your Customers 

 

 

Ask your customers for ideas on how you can improve your sales

Friday, August 22nd, 2008

 

 

 

 

 

 

 

 

 

 

 

 

 

Customers are an amazing source of information that can be really profitable. The problem is that most people are afraid to talk to their customers and to ask them for their opinions. Often this is because they are scared of what their customers are going to say.

I find this somewhat intriguing, but I recently had a company survey all of my past and present clients and I felt a similar nervousness in anticipation of all of the negative things that I imagined they would complain about. Of course I had no grounds for this insecurity. I have excellent relationships with my clients and very open and honest communication, which was reinforced by the feedback, but I was still nervous.

Some of the best ideas for improving sales could be right under your nose, but you simply can’t see them because you are too close to your business. Talk to some of your best customers, take them out for a coffee or go and see them. Implore them to give you ideas and recommendations to improve your business in any way possible. You may be surprised by the responses and the ideas they give you.

I came across a hardware store that ran a competition each week. They offered a $50 gift voucher for the best idea on how to improve their business. It was open to both staff and customers and they got many great ideas that made them a lot of money. Clearly this was a very smart and simple idea to get a host of people working to build their business.  

Everyone looks at situations slightly differently. A million dollar idea could be in the head of one of your customers but they haven’t bothered to tell you about it because they don’t think you would be interested.

Tropical Writers Festival in Cairns

Thursday, August 21st, 2008


 

The last weekend of August will see the Tropical Writers Festival being held at the Shangri La Hotel in Cairns (August 30/31). A host of authors, across all genres will be attending the festival which is shaping up to be a huge success. The two day programme is filled with workshops, presentations, recitals, panels and social events that will be both inspiring and informative for budding writers right through to seasoned veterans. The Festival is open to the public however bookings need to be made for some of the workshops and the Gala Dinner. For more information please call Arts Nexus in Cairns on 07 4051 4433 or visit www.tropicalwritersfestival.com