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	<title>The Andrew Griffiths Blog &#187; Branding</title>
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	<link>http://www.andrewgriffithsblog.com</link>
	<description>Idea, tips and hints on building an extraordinary business from Andrew Griffiths - Internationally acclaimed author, presenter and small business guru.</description>
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		<title>Standing out from the crowd&#8230;can take a mighty brain.</title>
		<link>http://www.andrewgriffithsblog.com/1526/standing-out-from-the-crowd-can-take-a-mighty-brain/</link>
		<comments>http://www.andrewgriffithsblog.com/1526/standing-out-from-the-crowd-can-take-a-mighty-brain/#comments</comments>
		<pubDate>Tue, 12 Oct 2010 01:22:58 +0000</pubDate>
		<dc:creator>Andrew Griffiths</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[A coaching client of mine, Helen Joy from Right Brain Genius, wanted to really stand out from the crowd &#8211; so she figured the best way to do it was driving down the road. The picture below shows her freshly painted and signed Right Brain Mobeele &#8211; and clearly it stands out. To me this [...]]]></description>
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		<title>What can we learn from the Rolling Stones?</title>
		<link>http://www.andrewgriffithsblog.com/1504/what-can-we-learn-from-the-rolling-stones/</link>
		<comments>http://www.andrewgriffithsblog.com/1504/what-can-we-learn-from-the-rolling-stones/#comments</comments>
		<pubDate>Tue, 05 Oct 2010 09:34:38 +0000</pubDate>
		<dc:creator>Andrew Griffiths</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[This is a doozy. The concepts of reinvention, staying relevant, evolution and so much more are all covered here. Who would have thought we could learn so much from the Rolling Stones? Are Content Strategists the Next Corporate Rock Stars? View more presentations from Mark Fidelman. People who looked at this item also looked at&#8230; [...]]]></description>
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		<title>The new Tourism Queensland Campaign</title>
		<link>http://www.andrewgriffithsblog.com/1482/the-new-tourism-queensland-campaign/</link>
		<comments>http://www.andrewgriffithsblog.com/1482/the-new-tourism-queensland-campaign/#comments</comments>
		<pubDate>Tue, 28 Sep 2010 20:14:16 +0000</pubDate>
		<dc:creator>Andrew Griffiths</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[General]]></category>

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		<description><![CDATA[Tourism Queensland has just launched their latest campaign and as always, there are mixed opinions on all fronts. Personally I like it. The &#8220;power statement&#8221; is &#8220;Where Australia shines&#8221;, and the imagery certainly covers most corners of Queensland. It is energetic, outdoors and wet. My only constructive criticism would be to ask the question &#8211; [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>The 10 most talked about brands in 2009</title>
		<link>http://www.andrewgriffithsblog.com/989/the-10-most-talked-about-brands-in-2009/</link>
		<comments>http://www.andrewgriffithsblog.com/989/the-10-most-talked-about-brands-in-2009/#comments</comments>
		<pubDate>Tue, 05 Jan 2010 11:10:12 +0000</pubDate>
		<dc:creator>Andrew Griffiths</dc:creator>
				<category><![CDATA[Branding]]></category>

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		<description><![CDATA[Top 10 Most Talked About Brands 2009 View more documents from Willis Wee. Related items Standing out from the crowd&#8230;can take a mighty brain. What can we learn from the Rolling Stones? The new Tourism Queensland Campaign What exactly is BRANDING and how do you do it? Consistency and the power of branding]]></description>
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		<title>What exactly is BRANDING and how do you do it?</title>
		<link>http://www.andrewgriffithsblog.com/620/what-exactly-is-branding-and-how-do-you-do-it/</link>
		<comments>http://www.andrewgriffithsblog.com/620/what-exactly-is-branding-and-how-do-you-do-it/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 20:37:36 +0000</pubDate>
		<dc:creator>Andrew Griffiths</dc:creator>
				<category><![CDATA[Branding]]></category>

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		<description><![CDATA[This is a very big question. I think many people, including some professional marketing people, have very little idea as to what branding actually means. The following presentation is the most simple, logical and easy to understand explanation that I have seen so far. It is as appropriate for small businesses as it is for [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Consistency and the power of branding</title>
		<link>http://www.andrewgriffithsblog.com/411/consistency-and-the-power-of-branding/</link>
		<comments>http://www.andrewgriffithsblog.com/411/consistency-and-the-power-of-branding/#comments</comments>
		<pubDate>Sat, 21 Jun 2008 14:30:51 +0000</pubDate>
		<dc:creator>Andrew Griffiths</dc:creator>
				<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://www.andrewgriffithsblog.com/?p=411</guid>
		<description><![CDATA[Branding is one of those words we hear a lot. ‘Developing a brand’, ‘building a brand’, ‘brand value’ and so on. Most people think branding is applicable only to large corporations but it isn’t. It is equally important for small businesses. Any business can build a brand. Put simply this means when a consumer sees [...]]]></description>
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