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There is almost a little too much truth in this commercial promoting a phone that will stop us being totally focused on our phone. Now I am confused, but this is a very funny commercial and we all need to ask the question “REALLY?” a lot more often. The urinal one is my all time favourite and I have actually seen a man do this………..
This is a very funny television commercial, that manages to cover pretty much every emotion in a few short minutes. Hard to imagine that it is all about Lotto. Good on you NZ. I like it. And the Nick Cave sound track is a nice touch.
Tourism Queensland has just launched their latest campaign and as always, there are mixed opinions on all fronts. Personally I like it. The “power statement” is “Where Australia shines”, and the imagery certainly covers most corners of Queensland. It is energetic, outdoors and wet. My only constructive criticism would be to ask the question – does it appeal to people who don’t want to jump off of boats, swing through rainforest canopies, scuba dive, white water raft and about a million other outdoor and active things to do in Queensland? Perhaps more of the cultural features of Queensland could be featured, but it is hard to put everything into a 60 second commercial and the reality is that people who come to Queensland come because of the natural beauty, the climate and endless list of things to see and do. So based on this, I think the campaign deserve two thumbs up. But there will be plenty of knockers, no doubt.
This one has just come out from the ANZ bank to promote their small business services and it certainly does put a smile on your face. It’s an old strategy that is more appropriate today than ever. Enjoy – I did.
The following presentation shows some very clever print advertisements at work. I love this kind of smart advertising and it shows that good ideas are not about spending a lot of money, instead it is more about being creative and perhaps putting a smile on the face of potential customers. Enjoy.
Andrew Griffiths