I am very pleased to announce the latest book in the 101 series is in the final stages of production. 101 Ways to Sell More of Anything to Anyone is the next logical inclusion in the series which so far covers everything from marketing to customer service, advertising to boosting your business and network marketing to balancing your business and your life.
101 Ways to Sell More of Anything to Anyone has been written to provide virtually anyone in a sales role with some great skills and techniques to improve their results. As with all of the books I write, there is a strong focus on providing tips that are simple to implement, quick to action with little or no cost and and most importantly of all – they work. I also use many practical examples drawn from my own experiences in the world of sales.
I have had the pleasure of selling either products or services or both in the following roles (most as a business owner) during the past 25 years –
- Commercial diver
- Dive School owner and retailer
- Encyclopaedia door to door salesman
- International Sales Manger for a large Japanese Shipping Company
- Selling outdoor advertising and magazine advertising
- Selling my own professional services in the public relations and marketing fields.
- Newsboy (age 7) – on the streets of Perth.
I think we all sell something most of our lives, but it sure becomes a lot easier if you know some of the tricks of the trade.
This book is certainly not designed to create “slick” sales people. That is never my aim and in fact I can’t stand those kind of sales people. What it will do is show you how to sell properly and I can guarantee that if you follow just a handful of my tips your sales will improve dramatically. In the coming few years that is going to be very important.
So please watch this site – or the Allen & Unwin site (www.allenandunwin.com.au) for specific details on the publication date – which is currently planned for May 2009.